OSRL (Oil Spill Response Ltd), a global leader in oil spill response and preparedness, is proud to unveil its newly designed logo, marking a significant step in the company's rebranding efforts. The new logo encapsulates OSRL’s core values of safety, collaboration, and innovation while reflecting its commitment to future aspirations.
The rebrand, which includes a refreshed logo, mission, and vision, marks a significant milestone in OSRL’s evolution
“We wanted a brand that not only reflects our 40 years of leadership but also positions OSRL for the future,” said Darren Waterman, Engagement Director. “The new identity stands as a symbol of our unwavering commitment to safety, innovation, and collaboration.”
“We are proud to introduce a brand that honours our rich legacy while looking toward the future,” said Vania De Stefani, CEO. “This new logo is not just a visual change; it’s a reflection of OSRL’s evolution and our ongoing dedication to our members and the industry”
The redesign process was part of an extensive brand review, involving input from employees, members, and key stakeholders.
OSRL's new logo represents more than just a visual update. It serves as a beacon of OSRL’s mission and vision, combining a modern aesthetic with timeless elements that reflect the company's dedication to its members.
The new logo will be gradually rolled out across all company touchpoints, including its website, social media channels, training materials, and operational equipment. This cohesive branding will help reinforce OSRL’s position as a global leader in oil spill response and preparedness and ensure a strong, consistent brand presence.
The brand rollout will continue throughout 2025 to ensure a sustainable approach minimising waste. The rebrand symbolises OSRL’s continued dedication to innovation and safety, as it evolves to meet future challenges in oil spill response.
OSRL will celebrate its new brand and 40th anniversary on 4th December in London, inviting members and stakeholders to join the celebration and reflect on OSRL’s legacy and future aspirations.
About OSRL:
OSRL is the largest international industry-funded cooperative, dedicated to supporting its members in preparing for and responding to oil spills globally. With a mission to provide efficient and effective resources to mitigate the impact of spills on communities and the environment, OSRL delivers world-class preparedness, response, and intervention services. Wholly owned by its members, OSRL employs 300 people across 13 locations worldwide and is headquartered in Southampton, UK.
Media Contact:
Emma Smillie
emmasmillie@oilspillresponse.com
+44 23 8033 1551